Beverly Hills –– Acclaimed business thought leader and Social Media Radio
host Beverly Macy announced today that the Social Media Radio program, part of the the Tavis Smiley Network
(TSN), a network of programs developed exclusively for BlogTalkRadio
, the world’s largest social broadcasting network, has hit more than 300,000 listens since launching on June 25 of this year.
The Social Media Radio show is an interview-style program featuring business leaders, celebrities, sports figures, and news makers who are harnessing the power of social media in business, government, sports, music, and entertainment. It's a 20 minute format designed to get right to the heart of the matter so listeners get the information they want and can then get on with their business.
The program has featured senior executives Sandy Carter from IBM and Lauren Boyman from Morgan Stanley; hot social media company HootSuite; veteran PR exec Michael Brito from Edelman Digital; music impresario Nic Adler, owner of The Roxy on Sunset; award-winning Alligator recording star Janiva Magness; and best-selling celebrity author Carrie White, among many others.
"The rapid growth of the show is exciting, " says Beverly Macy. "Being a guest on the show is fast becoming a 'must-have' on the media circuit for high-profile business executives, celebrities, and public figures. The BlogTalkRadio platform is the largest social radio network out there with millions of listeners, so it makes sense that those who want wide distribution would want to be on my show. The upcoming lineup just keeps getting better and better. We'll be doing a Social Sports round table, so stay tuned for that!"
Join Beverly for her one-on-one interviews and roundtable discussions on THE hottest topic making headlines today each Tuesday at 3PM ET, or download for on-demand listening, anytime, anywhere. #SMRadio is the hashtag for the program.Beverly Macy(@beverlymacy) is the CEO of Gravity Summit LLC and the co-author of business classic "The Power of Real-Time Social Media Marketing." You can find her on Twitter @beverlymacy, or at Social Media Radio on BlogTalkRadio. eMail her at email@example.com
Most brands offer dreadful customer service on social media. A study from Socialbakers, a social media analytics company, found that response times have actually worsened
recently, instead of improving, as the chart shows. But a few companies are doing great things with social media, and helping to recast their companies as customer-centric organizations.
Read more: http://www.businessinsider.com/social-media-for-brand-customer-service-2013-8#ixzz2dTWMO29i
Want to learn more about social media marketing? Sign up NOW for Social Media Marketing @uclaextension - class starts Wed Sept 25 6:30 - 9:30 PM on the UCLA campus. It's a full class with great guest speakers - we cover everything - Twitter, FB, LinkedIn, Instagram etc PLUS gamification, big data...more http://lnkd.in/VKUZuf
As many of you know, I was invited to join the Tavis Smiley Network on BlogTalkRadio in June of this year and I launched Social Media Radio with Beverly Macy
.The response has been HUGE and I want to thank the listeners and fans who have been downloading the shows. I've done 6 shows so far which have accumulated 200,000 downloads. Please keep listening and let your friends and colleagues know. I've got a great lineup through August including Dr. Natalie Petouhoff, CRM Guru; Nic Adler, Owner of the Roxy on Sunset; Carrie White, Author of UpperCut; Kemp Edmonds, Engineer at HootSuite, Janiva Magness, Entertainer; and Lauren Boyman, Social Media Director at Morgan Stanley.Let me know what topics and guests you'd like to hear and I'll do my best. Thanks again....and STAY SOCIAL!
The Internet of Things shows promise in many industries – manufacturing, retail, transportation, technology. All very important and literally billions of dollars are being poured into making devices smart and connected every day all around the world.
But what about IoT for our daily lives? How can connected devices help in life hacking – making things easier and more efficient?
Internet of Things and healthcare – specifically infant healthcare – is an area that shows terrific promise. It’s no secret that the baby monitoring business is booming. With two parents working and the busy lives new parents lead, monitoring baby’s every move is critical.
It can even be life-saving. Take the company Rest Devices
. They’re working on a very cool product called Peeko Monitor that they claim will “change the way parents think ab out, interact with, and learn about their baby.”
Here’s the features of the Peeko Monitor:
- Monitors respiration, body position, activity level, temperature, and audio
- Smartphone app lets you see your baby’s breathing and sleep wherever you are
- Customizable alerts so you’re always informed
- Connects to your home’s WiFi
- Fully machine washable
Rest Devices won 1st place at the 2012 Postscapes Internet of Things Awards
in the Connected Body category.
For parents of a baby with a medical condition, this can truly me a life-saver.
Other implications of this technology, beyond medical health, include associating physiology with environment. For example, parents can be alerted when a baby is in stress (e.g., a dangerous situation or requires care).
Additionally, as with many IoT endeavors, the research implications are significant. With large samples of longitudinal health data, contributions can be made to infant health research.
By Beverly Macy
from IBM A Smarter Planet
As we look forward, one thing is clear –social business is no longer optional. From driving innovation, to providing essential client experiences, to enabling a dynamic and productive workforce, organizations are realizing they need to craft a social business strategy.
Even companies that have committed to using social technologies realize they are just scratching the surface in terms of the power of social business to transform the employee experience and the client/partner experience. They see the potential of tapping big data and turning that information into intelligence, so it’s easy to see why there’s a surge in innovation and new levels of productivity and creativity within the enterprise.
Here are three areas of focus to keep an eye on in the coming months: Read it HERE
By Beverly Macy
You've heard it said that "A picture is worth 1000 words." Wikipedia says
that this idea "refers to the notion that a complex idea can be conveyed with just a single still image." The mind perceives the image and creates a story.
That's one picture, one story. The Social Snaps universe is turning this notion on it's head. Because now those photos are tagged and geo-tagged. Then add in Facebook, the world's largest photo/image database. We've just blown past big data into 'giant data' territory, what with Facebook's 1.8 billion profiles.
Next there's the Snapchat-WhatsApp-Instagram-Flickr-Pinterest-Tumblr portion of the Social Snaps world with hundreds of millions of images flying around the connected global grid... and it's enough to make your head swim.
Does the quantity of images lessen the value of a single image? What constitutes the worth of the photo -- the image, the quantity (or scarcity) or is it the idea contained in the single image that is worth 1000 words?
A new image-based language emerging. It's verbal and non-verbal. It's a lot like Google Glass -- hard to explain but totally clear once you've tried it. I'm just gaining insight into where we're going with this, and I'm fascinated.
According to mobiThinking
, by 2016, 387.5 billion MMS (messages that include photos and video) will be sent, representing 1.7 percent of global messaging traffic. And much of that will be pictures sent with no written or verbal language attached at all. A sunrise. A cat. A selfie. A concert, a business meeting, a revolution, a baby.
This huge photo mosaic is its own new alphabet. From the paleolithic caves to the viral photos in the cloud, the link from photo to eye to mind to perception is endlessly fascinating. We think we know the story the cave dwellers were telling with stallions and hunters and fire. Now we're each of us telling thousands of photo-stories in real-time, all the time.
Yes, a picture is worth 1000 words, and 1000 social pictures is worth...? We're going to find out together.
Big data, mobile, social -- all in the cloud. That's been the big buzz for the last year or so. Social Business is the next big thing -- the Six Sigma of our time. Everyone's on board -- from IBM to Oracle to Cisco to Salesforce.com to Igloo Software... everyone's got a horse in the race.
Here's where we are:
Social business should be thought of in two ways: 1. External facing social business
would include Corporate Communications, Customer Relationship Management, Public Relations, Marketing Communications, Branding, Reputation Management. 2. Internal facing social business
would include all the high performance, collaborative and knowledge management processes that are traditionally found on the corporate Intranet.
The Social Intranet is probably what's getting the most focus now because of the spectacular failure of the traditional intranet to fulfill its promise. This is where the social platforms and the ability to share and search really shine.
The social intranet accomplishes what wasn't possible before. It consolidates activity and conversation threads -- in real-time -- across multiple tools. Dan Latendre, CEO of IglooSoftware
, says a good web-based collaborative social business needs to energize and open the dialogue. He keeps his company focused on what he calls the 3 C's - 1) Content; 2) Collaboration; and 3) Communication. That just about sums it up.
Clearly, social business offers a high level of engagement externally and internally. Getting everyone tuned in and better-informed should help companies break down silos and make it easier for employees and customers to connect and share insights.
Sounds great. But my concern is that there is still an uneven understanding within the enterprise about just what social media is and what it does -- especially in the boardroom. Innovation, collaboration, engagement -- all good goals. My advice is to spend the next 6 months ensuring everyone has a social education... then the real benefits can kick in in 2014. Beverly Macy is the CEO of Gravity Summit LLC and the host of Social Media Radio. She teaches Executive Global Marketing and Branding and Social Media Marketing at UCLA Extension and speaks extensively on the subject of disruptive technology and social business. Email her at firstname.lastname@example.org